The Attention Economy vs the Patient Experience


by Todd J. Fisher, Wednesday, September 28, 2022

Attention and Experience

The important waves of technological change are those that fundamentally alter the place of technology in our lives. What matters is not technology itself, but its relationship to us. 

The greatest value we can create is found in products and services designed to respect and preserve others' attention rather than grab attention that is not ours to take. What we attend to defines our reality. We owe those with whom we engage the opportunity to enhance their experience by attending to what they choose. Engage others without unnecessarily demanding they "pay attention" and spend unbudgeted attention resources. Our attention is a scarce resource, irretrievable once spent, and defines how we experience the world.

What we attend to defines how we perceive the world - our reality. Eyedog.US is an example of a solution that protects what so many digital solutions take without permission - our attention.